Market Research

Survey Builder

Advanced Research Surveys

Survey Builder goes beyond basic poll tools. Build professional research surveys with complex logic branching, randomisation, question types from Likert scales to conjoint analysis, and deploy them to your Audience Builder panel or share via link and embed.

15+ question typesLogic branchingRandomisationPanel integration

What you get

Everything included in Survey Builder — no add-ons, no hidden limits.

15+ question types: multiple choice, rating, matrix, ranking, open text, video response

Complex logic branching: show/hide questions based on any previous answer

Question randomisation to eliminate order bias

Progress bar, save and return, and mobile-optimised layout

Real-time response monitoring during live survey period

Direct integration with Audience Builder for panel deployment

Quota controls: stop collecting once a segment target is reached

Export to SPSS, CSV, or analyse directly in Data Analysis module

Use cases

Who gets the most value from Survey Builder.

📋

Market Research Teams

Run professional-grade quantitative studies without external survey tools.

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B2B Customer Research

Survey enterprise customers on product satisfaction, NPS, and renewal intent.

📣

Brand Tracking

Run quarterly brand awareness and sentiment surveys to your CRM database.

How it works

Up and running in minutes.

Build survey

Add questions from 15+ types with the visual question editor.

Add logic

Set branching rules to personalise the survey flow per respondent.

Deploy

Push to Audience Builder panel or share a public or embedded link.

Analyse

View response data in real time and export or send to Data Analysis.