Introducing Imperius AI: The autonomous revenue assistant platform is now live.
All features
Sales & Outreach

TAM Builder

Total Addressable Market

Stop guessing how big your market is. The TAM Builder uses the 700M+ profile database and real company data to let you build, size, and segment your total addressable market — then track how much of it you've covered and where the whitespace is.

ICP modellingMarket sizingCoverage trackingWhitespace

What you get

Everything included in TAM Builder — no add-ons, no hidden limits.

Build ICP definitions with 50+ firmographic and technographic filters
See exact profile counts for any ICP configuration in real time
Layer multiple segments to model your full addressable market
Track what percentage of your TAM has been contacted
Identify whitespace — accounts that match your ICP but have never been touched
Export any segment directly into a Campaign or Sania Autopilot run
Measure TAM coverage by team, territory, or time period
Historical snapshots to track market growth over time

Use cases

Who gets the most value from TAM Builder.

📊

RevOps & Strategy

Present data-backed market size estimates to leadership and investors.

🎯

Sales Leadership

Assign territories based on TAM coverage data, not gut feel.

📣

Marketing Teams

Build and size audience segments for paid campaigns with real data.

How it works

Up and running in minutes.

01

Define ICP

Set firmographic, technographic, and behavioural filters for your ideal customer.

02

Size the market

Instantly see how many matching companies and contacts exist in the database.

03

Segment

Layer sub-segments by region, vertical, or company stage for granular planning.

04

Track coverage

See what percentage of each segment has been contacted or won.

700M+
Profiles in database
50+
ICP filter dimensions
Real-time
Market sizing updates

Works best with

Sania AIABMVibe Outreaching

Ready to use TAM Builder?

One plan. All 40+ modules including TAM Builder. Starting at £150/month.